Brand Relaunch

Your brand needs a boost.

You believe in your company, your customers, and your mission. But your brand is letting you down. Maybe in your rush to launch, you never really took the time you needed to define your brand. Or maybe you’ve neglected it over the past few years as you’ve focused on building other parts of your business. Either way, this isn’t just a matter of an updated logo: you need to think deep, right down to the roots of who you are as a company and how you want to present yourself to the world.

You know this is a big job, but you also recognize the importance of a good impression and the value your brand name carries. As you relaunch your brand, you want a team that will build their creative from the ground up…a team that will take the time to cultivate a deep knowledge of you and your consumer base, then deliver the creative punch that will drive your business to new heights.

Build a lifestyle around your brand, and the audience will follow.

Our Process

We begin by conducting key interviews with you, your employees, and your customers to get to know your business and how you can best position yourselves in the marketplace. Then we conduct a review of your competitive field to understand how similar businesses present themselves and identify stand-out examples. This allows us to help you differentiate yourselves from the competition and build a brand that stands out from the rest.

Next, we develop the creative work that will become the new face of your company. We conduct an audit of your current website to understand its current SEO status and identify areas for improvement. Depending on your needs, we will work with you to improve your existing website or develop a new one.

Finally, based on our research, we will work with you to launch a strategic campaign to put your new brand into action.

Brand Relaunch Services Include:

  • Brand Development Research
  • Competitor Analysis
  • Creative Collateral
  • SEO and Keyword Research
  • Website Development
  • Brand Launch Campaign
  • KPI Report

Related Work

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804 Phoenix Drive, Ann Arbor MI 48108 | call us at 734.973.0100

© 2017 MOVE COMMUNICATIONS. ALL RIGHTS RESERVED.

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How? Through story.

Are you stuck? We can help you get in motion. Do you have an idea? We can help you bring it to life. Do you have a vision of how the world could be a better place? We can help you be an inspiring brand so that others join in.

We believe you can shape the future for good by the stories you tell today. Because we believe in the power of your story to move hearts and minds.

We stand with you convinced that each day you can live into your best story— no matter how formidable the obstacles, no matter how dense the fog, no matter how great the confusion around you.

You are an inspiring brand. You can live the story of your Big Dream. The story of a better life for your team, of a greater good for others.

Let’s #MOVEahead.