We Believe In Momentum

WE BELIEVE IN MOMENTUM In two previous entries I spoke about the equation pictured above: E + N = M. Emotion plus numbers equals momentum. As a brand, you need to first connect with your audience [...]


Telling Your Story on Social Media

Social networks are key to audience engagement and authentic brand storytelling. You’re sold on social, but you have just one problem: you don’t know where to start. You have a strong brand and a [...]


How Brand Storytelling Helps You Connect to Your Audience

Four examples of powerful brand storytelling to inspire your marketing. How many advertisements do we watch each day? How many of them do we remember? Most of us encounter dozens of [...]