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Buyer Journey

Home » Buyer Journey
 How to Create Buyer Personas
0
By MOVE Communications
In Advertising, Buyer Journey, Marketing
Posted August 5, 2019

How to Create Buyer Personas

How to Create Buyer Personas To Better Serve Your Customers and Grow Your Senior Living Business What Are Buyer Personas? Buyer personas are fictional, generalized representations of your ideal [...]

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 The Buyer Journey, Part IV: Pre-Awareness
0
By Don Hart
In Buyer Journey, Marketing
Posted February 12, 2016

The Buyer Journey, Part IV: Pre-Awareness

BUYER PERSONA MARLENE: Marlene is a 75-year-old widow, with good cognition and memory, but declining physical health. She has accepted her daughter and son-in-law’s invitation to move in with [...]

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 The Buyer Journey, Part III: Decision
0
By Don Hart
In Buyer Journey, Marketing
Posted January 26, 2016

The Buyer Journey, Part III: Decision

BUYER PERSONA MARLENE:  Marlene is a 75-year-old widow, with good cognition and memory, but declining physical health. She has accepted her daughter and son-in-law’s invitation to move in with [...]

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 The Buyer Journey, Part II: Consideration
0
By Don Hart
In Buyer Journey, Marketing
Posted January 14, 2016

The Buyer Journey, Part II: Consideration

Every purchase decision involves three phases: Awareness of a need, Consideration of possible solutions, and the Decision to purchase a particular solution. In our December 22, 2015 post, we [...]

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 The Buyer Journey, Part I: Awareness
0
By Don Hart
In Buyer Journey, Marketing
Posted December 22, 2015

The Buyer Journey, Part I: Awareness

So, using our free eBook, “How to Create Buyer Personas to Better Serve Your Customers and Grow Your Senior Living Business,” you have already created several Personas to capsulize [...]

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