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Video Marketing: Seeing (and Hearing?) is Believing!

Video Marketing: Seeing (and Hearing?) is Believing! Why Video? Video blogging is getting a lot of hype these days. You can almost hear it shouted from the rooftops: Video is the Most Important [...]

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Building a Business Blog

How do you go about building a business blog? What makes it really beautiful? “Great template design?” Yes, but … “Good visuals?” Yes, but … “Classy, readable type styles?” Well, yes, but … What [...]

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Senior Care 2016: Innovation and Commitment

LOOKING TOWARD THE FUTURE OF SENIOR CARE MARKETING As MOVE Communications looks back at the past year, one event that stood out for us was LeadingAge’s Annual Meeting and Expo in Indianapolis [...]

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Becoming an Authority on Senior Care Treatment

STAYING ON TOP OF DEVELOPING TREATMENTS CAN HELP DIFFERENTIATE YOUR SENIOR CARE ORGANIZATION. Some of us at MOVE recently attended the Leading Age conference for senior care organizations. One of [...]

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Sanjay Gupta on Senior Care and Living Longer

SENIOR CARE STORYTELLING LESSONS FROM LEADINGAGE 2016 A 75-year-old man visits his doctor. After giving the man a physical and running a series of tests, the doctor declares the man healthy. [...]

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Telling Your Senior Care Brand Story

WHAT IS YOUR BRAND STORY? If a reporter were to tell the story of your company or organization, what would she say? What vignettes would she include to illustrate what you do, how you do it, and [...]