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WeeklyWord: Your brand and your reputation

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WeeklyWord: Your brand and your reputation

"A brand for a company is like a reputation for a person." —Jeff Bezos

How well do you guard your reputation? If you're like most of us, you care what people say about you. You want to leave a positive impression, and you want to be remembered for your good qualities.

Your brand represents your company in the same way your reputation stands for you as an individual. How well do you care for it?

#WeeklyWord

#MOVEahead

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Laura is the senior writer at MOVE Communications. She specializes in blogging, content marketing, and brand research. She graduated with degrees in History and Russian Studies from the University of Edinburgh, is an avid reader, and takes every opportunity she can to explore the world.

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